Vestaro

№ 01For Zillow listings

Virtual staging that earns
the swipe on Zillow.

The first photo on a Zillow listing decides whether a buyer taps in or scrolls past. Vestaro stages that hero — and the next 35 — in about 15 seconds each, at Zillow's recommended resolution and aspect ratio, with the same style brief across the whole set.

上传一张照片 →

拖拽或点选 JPG / PNG。两张免费试用,无需注册无需绑卡。

Hero photo staged for Zillow · 15s原图成图
Hero photo staged for Zillow · 15s

Used by agents publishing to Zillow in NYC, LA, Chicago, Miami, and Austin

Atelier RealtyNorth Studio GroupEditions HomesMarbel EstatesHayes & CoObject Realty

Independent service. Not affiliated with or endorsed by Zillow, Inc. Disclosure of virtual staging is the listing agent’s responsibility.

№ 08 — In the field

Working with listing teams across Los Angeles, Charlotte, Chicago, and a steady handful of independent brokerages.

Brokerage partner logoBrokerage partner logoBrokerage partner logoBrokerage partner logoBrokerage partner logoBrokerage partner logoBrokerage partner logoBrokerage partner logo

Why Zillow listings need different photos

Zillow rewards the listings that earn the first tap.

  • The hero photo is your click-through lever

    Zillow's search feed shows one photo per listing, and buyers decide in under a second whether to tap. Vacant rooms, dim lighting, and generic angles lose the swipe — a staged hero consistently lifts detail-page click-through.

    A single image carries the entire feed click

  • 36 photo slots, not 6

    Zillow displays up to 36 photos, and most agents fill 25–35. Empty or wildly inconsistent rooms — one staged, the next vacant — read as a partial listing. Vestaro keeps every photo on the same visual register.

    25–35 photos per listing on average

  • Tuned for the phone feed

    Most Zillow traffic is mobile. The first photo gets a square crop in the feed and a roughly 16:9 swipe on the detail page. Vestaro places the staging so the composition survives both crops — no awkward centering, no lost foreground.

    Mobile-first staging on every render

Workflow

Drop Vestaro in between your photographer and Zillow.

  1. 01

    Upload your listing photos.

    RAW, processed JPEG, or photographer-delivered finals — Vestaro accepts standard image files.

  2. 02

    Stage in about 15 seconds per photo.

    Pick the room and style. Multi-angle consistency is the default — every photo in the set reads as one home, not eight.

  3. 03

    Export and publish to Zillow.

    Download standard JPGs at full resolution. Upload to your MLS or directly into Zillow Listing Manager, and add the MLS-required “Virtually Staged” caption.

Image specs

Zillow's image requirements — and how Vestaro matches them.

Zillow doesn't publish a strict spec sheet, but the system has predictable behavior. These are the numbers that actually matter when you publish.

  • Minimum dimensions

    The platform

    512 × 384 px accepted, but Zillow compresses heavily below 1024px

    What Vestaro outputs

    Output preserves the input resolution — a photographer file at 4K+ stays 4K+ after staging.

  • Recommended dimensions

    The platform

    ~1,920 px on the long edge for the hero; ≥ 1,536 px wide for gallery photos

    What Vestaro outputs

    Common photographer deliveries (3000–6000px wide) pass through unchanged, so hero crops stay sharp on retina displays.

  • Aspect ratio

    The platform

    Feed thumb is a center square crop; detail-page hero is roughly 16:9; gallery is mixed

    What Vestaro outputs

    Furniture and styling are placed to survive both the center-square and 16:9 crops — nothing critical in the cropped margins.

  • File format

    The platform

    JPEG preferred; PNG and HEIC accepted via Listing Manager

    What Vestaro outputs

    JPEG export by default at high quality — well under Zillow’s practical upload caps.

  • Photos per listing

    The platform

    Up to 36 displayed; uploads beyond 36 are dropped from the public gallery

    What Vestaro outputs

    Per-render pricing scales to the full set — staging 36 photos runs about $26 on the Pass tier.

  • Photo order

    The platform

    Order is agent-controlled in Listing Manager; the first photo is the hero

    What Vestaro outputs

    Stage the hero first, then kitchen, primary bedroom, and living space — Vestaro keeps one style brief across the set.

Values reflect Zillow Listing Manager behavior as of mid-2026. Zillow updates the surface frequently — always verify in Listing Manager before publishing.

Display slots

The Zillow surfaces you’re actually optimizing for.

Vestaro output isn't just a JPEG — it has to fit the specific surfaces Zillow renders into.

  • Search-feed thumbnail

    A center-cropped square (mobile) or 4:3 (desktop) shown above the price and beds/baths. This is the only photo in the large majority of Zillow searches.

    Vestaro fit. Furniture is staged toward the room center so the square crop captures the whole vignette — a sofa and coffee table, not the corner of a chair.

  • Detail-page hero and swipeable gallery

    A large hero on the listing detail page with a horizontal swipe through all 36 photos, where buyers spend most of their time.

    Vestaro fit. Consistent style, color temperature, and furniture register across the full set — no jarring shifts as buyers swipe.

  • Map-pin preview

    When a buyer hovers a Zillow map pin, the hero previews in a small popover. The same single-photo rules apply at a smaller size.

    Vestaro fit. Bright, contrasty staging reads clearly even at thumbnail size — no muddy details, no over-busy compositions.

  • Saved-homes email digest

    Buyers who saved your listing get periodic digests led by the hero photo. As days-on-market builds, that photo has to keep earning re-clicks.

    Vestaro fit. Stage day-to-dusk and seasonal variants to refresh the hero on long-running listings — re-upload to the same listing ID.

Use cases

The listings that benefit most from Zillow-tuned staging.

Six property profiles where the hero-photo lift is largest.

Vacant suburban single-family原图成图
Vacant

Vacant suburban single-family

Empty rooms read flat in the feed — stage the hero, living, and primary bedroom.

Tenant-occupied rental conversion原图成图
Tenant-occupied

Tenant-occupied rental conversion

Restage over what's there without asking the tenant to vacate.

New-construction spec home原图成图
New build

New-construction spec home

Builder photos show empty rooms; staged versions help buyers project.

Dated decor refresh原图成图
Dated

Dated decor refresh

Replace heavy furniture with a contemporary register — same camera angle.

Exterior day-to-dusk hero原图成图
Twilight

Exterior day-to-dusk hero

The most click-positive hero on Zillow: a dusk shot of the front exterior.

Multi-angle living-room set原图成图
Multi-angle

Multi-angle living-room set

Zillow shows several angles of one room — multi-angle staging keeps them consistent.

Zillow publishers on Vestaro

How agents publishing to Zillow actually use it.

  • My hero photo is the whole game on Zillow. I started staging the front-exterior dusk shot and the living room before anything goes live — saves and detail-page clicks went up enough that I now do it on every listing.
    Priya N.
    Listing Agent, Austin, TX
  • I used to fill maybe 18 of the 36 slots because half my rooms were empty. Now I stage the whole set so it reads as one home all the way through the swipe. The consistency is what buyers notice.
    Greg H.
    Listing Agent, Chicago, IL
  • Fifteen-second renders mean I can swap a hero in the afternoon if a listing goes stale. I re-upload to the same Zillow listing and the feed photo refreshes by evening.
    Dana L.
    Premier Agent, Miami, FL
  • My hero photo is the whole game on Zillow. I started staging the front-exterior dusk shot and the living room before anything goes live — saves and detail-page clicks went up enough that I now do it on every listing.
    Priya N.
    Listing Agent, Austin, TX
  • I used to fill maybe 18 of the 36 slots because half my rooms were empty. Now I stage the whole set so it reads as one home all the way through the swipe. The consistency is what buyers notice.
    Greg H.
    Listing Agent, Chicago, IL
  • Fifteen-second renders mean I can swap a hero in the afternoon if a listing goes stale. I re-upload to the same Zillow listing and the feed photo refreshes by evening.
    Dana L.
    Premier Agent, Miami, FL

Pricing for Zillow publishers

Per-render pricing that fits Zillow’s 36-photo cap.

Most agents publishing to Zillow land on Pass — enough volume for 25–35 photos across several listings a month. High-volume publishers go Member.

Drop-in

$23/mo

Each image reviewed before delivery.

180 renders / year · billed annually

For solo agents working a few listings at a time.

Pass

Most popular
$48/mo

Each image reviewed before delivery.

600 renders / year · billed annually

For active agents with steady listings.

Member

$107/mo

Each image reviewed before delivery.

1,800 renders / year · billed annually

For studios and teams with high listing volume.

What Zillow publishers ask before signing up

Common questions

Yes. Zillow accepts virtually staged photos as long as the listing complies with the host MLS's disclosure rules — typically a 'Virtually Staged' label in the photo caption or remarks. Vestaro output is policy-neutral; the disclosure is your responsibility.

Zillow doesn't downrank for virtual staging. The feed rewards engagement — saves, shares, click-through — and listing completeness, both of which improve with staged photos. The downside risk is buyer trust if you don't disclose; the upside is higher detail-page click-through.

Zillow displays up to 36 photos; uploads beyond that are dropped from the public gallery. Top-performing listings sit at 25–35 — enough to cover every room and angle without padding. Vestaro per-render pricing makes the full set economical.

Yes — the search feed shows a center-cropped square on mobile or 4:3 on desktop. Vestaro places the focal vignette centrally by default so it survives both crops.

Yes for Premier Agent — the upload flow is identical. For Showcase, the media bar is higher (interactive floor plan, video, virtual tour), and Vestaro output is one input among several. See the Zillow Showcase page for details.

When you replace photos in Listing Manager or re-feed via MLS, the public listing typically refreshes within a few hours. Vestaro's 15-second render time means you can iterate a hero in an afternoon, not a week.

Run a listing portal or MLS? Embed the studio in your upload flow with per-platform export presets and an API.

For portals & MLS →

More platforms

Stage for the other listing platforms too.

Same product underneath — different photo rules, display slots, and buyer feed.

View all platforms →

Get started

Your next listing deserves better photos.

Start staging in seconds. No credit card, no design skills.

or talk to sales →

Drag & drop your listing photo here

JPG, PNG, WebP, AVIF, HEIC

Trademark notice. Vestaro is an independent service. Zillow, Zillow Premier Agent, Zillow Showcase, and Trulia are trademarks of Zillow, Inc. Vestaro is not affiliated with, endorsed by, or sponsored by Zillow, Inc. All trademarks belong to their respective owners.